At Datawords, we believe that every culture and every context deserves a unique approach. That’s why we strive to help our clients understand and embrace differences, needs and traditions.

Every day, we empower brands to connect with anyone, anywhere in the world, while respecting what makes each culture unique. Our 1,000 employees across 25 countries bring together human expertise and artificial intelligence to create, deploy and manage an infinite variety of content that resonates with authenticity and emotion across more than 160 cultures.

Leading brands from groups such as Henkel, L’Oréal, LVMH, Carrefour and Michelin have trusted us for many years to support their international ambitions.

Senior Business Developer

About the Role
We are looking for a Senior Business Development Manager to accelerate our commercial growth in Hong Kong and the Greater Bay Area, someone who builds business the right way: through deep client understanding, sharp market intelligence, and the ability to guide complex, high-value sales processes from first contact to signed contract.

You will focus on two core service areas:

• Creative Digital Services: key visual creation, creative adaptation, and creative amplification
• Search & AI-Driven Visibility: SEO, Global Search strategies, and AI Optimization (AIO)

You will report to the Deputy General Manager of Datawords Hong Kong and  the Greater China General Manager.

Target Markets & Sectors

• Greater Bay Area: Chinese companies expanding internationally
• Hong Kong companies with international ambitions and multinational brands operating in Asia
• Key sectors: Luxury, Beauty, F&B, Hospitality, and B2B

Responsibilities

• Identify, qualify, and pursue new business opportunities with a focus on Creative Digital and Search/AIO services
• Lead the full BD cycle: prospecting, discovery, proposal writing, pitch, negotiation, and closing
• Conduct in-depth research on prospects to understand their business context, key stakeholders, and decision-making processes
• Manage complex pre-sales and RFP processes, coordinating closely with production and delivery teams
• Identify upsell and cross-sell opportunities within the existing client portfolio
• Maintain rigorous CRM discipline (HubSpot) and monitor market trends and the evolving AI/Search landscape
• Represent Datawords at industry events and client meetings across the region

What We Are Looking For

Experience & Skills

• 5+ years in business development or sales within a digital agency or digital services company
• Proven track record in complex, consultative sales environments
• An existing network in Hong Kong and the GBA, ready to activate from day one
• Strong understanding of digital marketing, SEO/Search, creative workflows, and AI-driven marketing trends
• Proficient in HubSpot; excellent communication and presentation skills

Mindset

• A hunter who opens doors; a team-first thinker who knows that winning complex deals is a collective effort
• Rigorous, research-driven, and comfortable navigating ambiguity and multi-stakeholder environments

Languages & Culture

• Fluent in English, Mandarin, and Cantonese (all three required)
• International mindset with fluency in both Western and Asian business cultures

We believe that diversity and inclusion are essential to the success of our company. We are committed to creating an inclusive working environment where every employee, whatever their abilities, can flourish. Datawords guarantees fairness for all during the recruitment process, regardless of gender, ethnic origin, religion, sexual orientation, social status, disability or age.